Chapter 4 ~ Management by Product Leave a Comment / Zen & Creative Management, Audio / By thebridge Chapter 4 part ii Purpose of a CompanyChapter 4 from Zen & Creative ManagementChapter 4 Reference As in most posts on Zentrepreneurial.com, italicization of words refers to the words of either Jiddu Krishnamurti or Albert Low. The website writer’s words are in regular text.